How is the creation of the site going?

1) We understand the context

We understand your business and customers. We use a wide variety of methods to get really in-depth.

• We engage key team members through workshops and interviews
• We will create strategic maps for key products if necessary
• We design and implement user research
• We get incentives not only for the website, but also for business, marketing and product strategy

2) We choose a strategy

We will place the website in the context of other brand touchpoints and suggest customer journeys across the purchase cycle (lead generation).

• We create a map of touchpoints and their connections
• We get to new ideas through joint workshops
• We will help you with brand positioning

3) We create a website

We design the content structure of the site, create graphics and deploy the website on a rented Webflow system. We will test everything.

• We edit the template or create a custom graphic design
• The website will be created faster than on conventional editorial systems
• The website can be edited even by a trained secretary

4) We solve measurement and infrastructure

We will set detailed measurements and improve your competence for evaluating marketing activities. We will solve technological issues.

• We configure Google Analytics, Google Tag Manager,...
• For measurement, we use MeasurementHub, which allows you to quickly deploy marketing codes
• In cooperation with Don't swing we will help you with other technical areas of the project (email deliverability, etc.)

5) Let's make sure it goes well

With the launch of the site, work begins. We can help you plan and manage your online marketing activities efficiently.

• Find, engage and hire other advertising and PR professionals
• We set up reporting and notifications, analyze the effectiveness of campaigns
• We help you improve your online marketing

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Replenish our know-how with a book Razor-sharp web or video blog about the creation of the site.

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