Business
Let yourself be inspired. From the use of AI in marketing, business and internal processes, to managing digital projects and company management.
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Three Faces of Business
Business has three essential parts: mining for prosperity, exploration for growth, and standardization for the future. Together, they form a unified whole.
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The war of e-shops and the future of e-commerce
Socials podcast: How will marketplaces reshape Czech e-commerce? Which businesses can’t compete? How can you stay ahead?
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Omnichannel
What matters is how customers feel about their purchase—online or in-store. A great experience boosts revenue. Omnichannel is a strategic choice.

Digital is not a house
Building a house is predictable—we know the process. But applying the same logic to digital projects fails. A graphic designer isn’t an architect.

China — EU — Tesla — VW
In 2040, the most common car on Czech roads will be BYD. It doesn't even have an official presence here today. VW and ŠKODA will cease to exist by 2050.

Digital Product Management
Top organizations know a website isn’t enough—they need results. But intent and execution often clash, with logic and reality pulling in different directions.

Increase Our Conversion Rate
Occasionally, we receive a request stating: "We have an online store and we need to increase the conversion rate. Guarantee that you will increase our conversion rate by X."