Strategy

Nechte se inspirovat. Od používání AI v marketingu, byznysu i interních procesech, po řízení digitálních projektů a vedení firmy.

Managerial intuition

Managerial intuition

Many CEOs believe leadership is lonely and driven by intuition. But it doesn’t have to be. Smart decisions come from data, not just gut feeling.

E-shop War II

E-shop War II

Strategy of a small e-shop up to CZK 1 billion in turnover. How does it work? You get to know customers, sharpen the brand, sharpen communication, start working with customer data in detail.

E-shop war

E-shop war

Earlier this year, Temu entered our market. Chinese marketplace with cheap goods of all kinds. What are we gonna get, I'm in it too. I predict Temu and other marketplaces will flood our market.

Superbank

Superbank

Banks. Giant buildings. You run into one every once in a while. When was the last time you were in a bank? At the same time, you were only there because IT couldn't be done in the app, right?

Why MENDELU throws 5.4 million crowns out the window

Why MENDELU throws 5.4 million crowns out the window

Today, let's take a look at the issue of tenders for digital projects. I would refer to this field as a royal consulting discipline.

Developing products and services with Opportunity Solution Tree

Developing products and services with Opportunity Solution Tree

Building a service, product, or company is tough, but you don’t need to reinvent the wheel. The right tools can make all the difference—if you use them wisely.

Leader Tools — Models, Frameworks, Maps

Leader Tools — Models, Frameworks, Maps

If you want to achieve different results than before, you have to start doing something different. If you want to do something differently, you have to start thinking about it differently.