Strategic Design: Self-study
Self-study without live sessions, hours of know-how, Q&A recordings. Solve complex problems creatively.
19,900 CZK (excluding VAT)
Currently we organise all trainings only for czech-speaking audience. If you're interested, leave your e-mail and we'll let you know once we set up the terms and self-study courses for english-speaking.
Minimal version of the training Strategisk design. The schedule doesn't suit you. You need to solve complex problems effectively today. Gain Anual access to 70+ videos and additional materials.
Tons of participants have completed the Strategic Design course. For many, it has been life-changing.
“I use the videos from Strategic Design every time I encounter a design problem.”
“The training provided me with a new perspective on using design as a business tool. I would say that the investment in the training paid off just in the time saved before it even ended.”
“Great materials, lots of maps, diagrams, amazing aha moments. Also challenging. Absolutely wonderful.”
Do you want to start a business? Then browse and absorb every word!
If you want to start thinking strategically and stop impulsively jumping to the first idea that comes to mind, go to HOUSE.
What's included
- Guaranteed annuale Access to all current Strategic Design Materials.
- Recordings from Q&A of all previous and future training sessions. Each cycle generates 8-12 hours of questions and answers.
- Answers to your questions. We will record the answers as part of the Q&A of the nearest live Strategic Design training.
Strategic Design: Self-study is not a training. It does not include live practical sessions. It does not include parties. However, you can upgrade to the full training version at any time by paying the current price difference and completa la versione completo.
Video Course Content
Design
We will show you how designers work and what design is. We will lay the foundation for future sessions.
Connecting design to business
We will explore the way managers think, focusing on goals, risks, and return on investment.
Workshop facilitation
We will cover the principles of leading effective workshops. You will learn to facilitate both online and offline.
Design research
We will describe how design research works and the connection between qualitative and quantitative data. We will go through 18 tactics of active listening, for example. We will teach you how to conduct interviews according to the standards of top researchers like Jan Chipcase, Teresa Torres, and Erika Hall.
Sense-making
We will find meaning in the research data and create frameworks tailored to the project.
Strategi
We will define what strategy is and how to approach it in design projects. We delve deeper into strategy Strategisk.
Collaboration with stakeholders
Engage them. Co-created. Work even with those who are dissatisfied.
Ideation & Sketching
Brainstorming doesn't work. ¿Qué funciona? Inventing, improving, critiquing, and enriching ideas in a structured way.
Idea Validation
We will teach you how to quickly, roughly, and inexpensively validate ideas for features, products, and services with management involvement.
Design Ops
We will explore the current possibilities of AI. We will describe digital design tools, knowledge storage, and work processes.
Member section content
We continuously improve the theoretical foundation of Strategic Design. Our goal is to make it as useful as possible for you. So far, we have recorded over 70 videos. And alongside them, of course, materiales adicionales. You can be sure that this is not all.
The training will guide you
Frequently Asked Questions
What will Strategic Design: self-study bring me?
You will get access to all the materials of our classic Strategic Design training, which dozens of designers have already undergone. We have a proven system for working on complex problems. It combines our many years of know-how, customer focus and idea validation. This is useful if you do, manage, or commission such projects. Examples will be from the world of digital projects — websites, applications, customer journey development, marketing. Skills are universal. You will go through the course at your own pace, you are not tied to specific meeting dates.
What is included in the price of self-study?
Anual access to It's teachablewhere all the training videos go. We plan to expand them further. After each live session, the full version of the training is followed by a Q&A where we answer your questions as well. We will record the Q&A so you can come back to them.
What happens when a year has passed since you bought access?
The accesses will remain for you after this time. We're not cutting you off. På samma tid, vi kan ikke att vi vil Teachable. Não que continuamos actualizar os videos y ajudar Q&A. That's why we guarantee you a year of full access to all training materials.
I am a designer and I am not sure if the course is for me.
As a designer, you either draw images based on assignments or proactively create such assignments... and for this you need to facilitate workshops, do customer research, design strategy, and verify that your designs work. All of this is the content of the course.
I am a manager and I am hesitant as to whether the course is for me.
As a manager, you will be put in front of complex problems that you need to solve. You can't do that on your own. You need to effectively facilitate teamwork, foster a safe environment, get relevant feedback from customers, set a strategy, or validate your ideas before you spend too much money on the wrong direction of a project. All of this is the content of the course.
I am a copywriter and I am hesitant as to whether the course is for me.
As a copywriter, you either write texts based on assignments or you proactively create such assignments... and for this you need to facilitate workshops, do customer research, design strategy and verify that your texts work. All of this is the content of the course.
I fail to convince my boss that training makes sense.
Send the boss to Strategisk. When they change their approach to strategy, they change their approach to dealing with strategic projects. It will require you to have design skills.
I'm a student and I don't have that much money...
Let us know at skoleni@houseofrezac.com and we'll try to work something out.
Content of the video course
We have improved the theoretical basis of Strategic Design several times. We want to make the course as useful as possible for you. We have added and updated the videos. We filmed over 70 videos. And to them, of course Other materials. You can be sure that that's not all.
Design
We'll show you how designers work and what design is. We will put in place the building blocks for the next meeting.
Connecting Design to Business
Let's go through the way of thinking of managers. Goals, risks, return on investment.
Facilitation of workshops
We will discuss the principles of conducting effective workshops. You will learn to facilitate both online and offline.
Design Research
We will describe how design research works and the interconnection of qualitative and quantitative data. For example, we will go through 18 tactics of active listening. We teach you to conduct interviews to the standard of top researchers — Jan Chipcase, Teresa Torres, Erika Hall,...
Sense-making
We find meaning in research data and create frameworks tailored to the project.
Strategy
We will name what a strategy is and how to approach it in design projects. We discuss the strategy in more detail in Strategic thinking.
Collaboration with Stakeholders
Plug them in. Co-create. Work with those who are dissatisfied.
Ideation and sketching
Brainstorming doesn't work. What works? Inventing, improving, opposing, enriching ideas in a structured way.
Validation of ideas
We will teach you to quickly, roughly and inexpensively verify ideas for functions, products, services with the involvement of management.
Design Ops
We look at the current possibilities of AI. We describe digital design tools, know-how storage and workflows.
Demos
We answered 621 questions from participants. They're all in Teachable.
24 arguments

We have created for you 24 key arguments that will convince any manager. Get them mailed.
How much does it cost
Strategic design: self-study costs CZK 19,900 excluding VAT.
We have calculated that skills from each thematic blockwhich you will learn in Strategic Design: self-study and then use, you will pay the full course.
The investment in the course is normally returned to graduates within a few months. And sometimes weeks.
At the same time, we know that this can be a drag on price for aspiring designers.
Do you need to split the amount into two invoices?
Or arrange for repayment?
Get back to us. Let's figure it out.
Frequently Asked Questions
What will Strategic Design: self-study bring me?
You will get access to all the materials of our classic Strategic Design training, which dozens of designers have already undergone. We have a proven system for working on complex problems. It combines our many years of know-how, customer focus and idea validation. This is useful if you do, manage, or commission such projects. Examples will be from the world of digital projects — websites, applications, customer journey development, marketing. Skills are universal. You will go through the course at your own pace, you are not tied to specific meeting dates.
What is included in the price of self-study?
Annual access to It's teachablewhere all the training videos go. We will upload answers to your questions from time to time. We will record the Q&A so you can come back to them.
What happens when a year has passed since you bought access?
The accesses will remain for you after this time. We're not cutting you off. At the same time, we cannot guarantee that we will pay Teachable forever. Nor that we keep updating the videos and adding Q&A. That's why we guarantee you a year of full access to all training materials.
I am a designer and I am not sure if the course is for me.
As a designer, you either draw images based on assignments or proactively create such assignments... and for this you need to facilitate workshops, do customer research, design strategy, and verify that your designs work. All of this is the content of the course.
I am a manager and I am hesitant as to whether the course is for me.
As a manager, you will be put in front of complex problems that you need to solve. You can't do that on your own. You need to effectively facilitate teamwork, foster a safe environment, get relevant feedback from customers, set a strategy, or validate your ideas before you spend too much money on the wrong direction of a project. All of this is the content of the course.
Is Strategic Design or Strategic Thinking Better?
I am a copywriter and I am hesitant as to whether the course is for me.
As a copywriter, you either write texts based on assignments or you proactively create such assignments... and for this you need to facilitate workshops, do customer research, design strategy and verify that your texts work. All of this is the content of the course.
I fail to convince my boss that training makes sense.
Send the boss to Strategic thinking. When they change their approach to strategy, they change their approach to dealing with strategic projects. It will require you to have design skills.
I'm a student and I don't have that much money...
Let us know at skoleni@houseofrezac.com and we'll try to work something out.
Ohlasy účastníků

Strategic design is priceless for designers and managers. It was crucial for me that Jan explained the topics to us on specific cases, including our projects. This training is definitely the right way towards UX.


Strategic design is like a cookbook for a designer. If you don't know how to improve as a designer and where to go, this course is the place to come to it.


Strategic design is like a party mix, where you just pick the themes that take you the furthest. It's a kind of accelerator for designers - completing it will make a lot of situations you'll deal with as a designer much easier in the future.


If you want to start thinking strategically and stop jumping at the first idea that comes to mind, go for Strategic Design by House of Cutter. It will teach you how to deal with the real essentials.


The training is challenging and has moved me many times in developing my design competencies. He helped me prepare and facilitate workshops. He helped me speed up my design work thanks to AI. And the discussion about how to be more emotionally resilient and where to recharge my batteries helped me a lot.
.avif)

Strategic design is a must-have for designers. One of the most important parts of training for me was stakeholder management, influence tactics and emotional resilience. In our company, I will use a few of the things we discussed.


The training was really pure practice. No frontal teaching. The biggest benefit for me was the strategy and business part. I thought I was already at a higher level in this area, thanks to Honza I had the opportunity to move much further.


Two years ago I started my own business. I thought a lot of things needed that I know my customer. I didn't know him. And other things I didn't know either, I just thought them. Today, thanks to Strategic Design training, I know how to do research and really get to know my customer, I know how to get the necessary background to make the right decisions, I know how to validate my ideas efficiently and inexpensively, I know how to deal better with stakeholders in my client projects, I know better how to help myself with AI. It's time to gradually put new knowledge into practice and solve complex problems based on data, not intuition.


I needed to better manage processes and work with people. Strategic design helped me see context and meaning in the details as well. He showed me how to engage a team and exploit its potential. Thanks to training, I immediately improved the facilitation of workshops, learned to read the reactions of colleagues and respond better to them. He's been very beneficial to me.


I wanted to improve as a designer. The training showed me how to move through the entire design process, most of all in facilitation. I realized that if I improved the facilitation of the workshops, I would also increase the confidence of my workshop participants in me. This will improve my position in the company and in the team. Design is not about designing, it is about collaborating with others with whom we create value together.


Intense. He's direct. It's open. It's clear. It's casual. It's online. He's alive. Team and individual. Stylish. I'm carrying a load of new practical information. Perfect pulling your head out of the sand. Training is not about drawing in Figma. It's about design before you embark on drawing. About design before design. It's about understanding what you're doing, why you're doing it and where you want to go.


I wasn't sure if Strategic Design would benefit me as a sales director as well. In the end, it was a hit in the black. We focused on specific skills that I can immediately start using in practice. I learned to create and pass assignments better — a crucial step in internal cooperation. And thanks to efficient data collection and problem solving, I already see improvements in communication with colleagues and partners.


Strategic design has helped me change the way I think as well as work. It gave me a completely different perspective on the strategy and the steps that need to be done before the technical part of the project. It is training for all those who want to achieve results and advance their project or business... and turn their dreams into reality.


I was looking for a course that made sense for the client. Strategic design was recommended to me by a colleague and I do not regret it. No waste of time with theories, but practice, questions, concrete answers. Prepare in advance and in training you will try everything. I like that the trainers really live it up and pass on real-life experiences.


I wanted to do more than just draw nice pictures. I wanted to get a strategic perspective on design, to have a bigger picture, to think about it differently. The training showed me how to do it differently, how I can do design even better. He gave me a lot of little things — facilitation, AI, sense-making — that I can transfer directly into the real world into my practice.


I went to the course because I needed a change. Training has broadened my horizons where I didn't expect it at all. The videos before the course were great. Thanks to them, I made the most of the meeting. The biggest aha moment? Pauses. I've learned that there's nowhere to rush. I would recommend this training to all traders right away.


In training, we learned how to effectively solve complex problems. On the basis of data and without unnecessary waste. I take away a number of techniques that I can immediately use in practice. Design probes, frameworks, facilitation, presentation and idea generation.


Thanks for a great course. It was an investment that will pay me back 100x in the future. I learned more in 5 weeks than I have in the last two years.


Strategic design is a source of ideas, inspiration, guidance and a time-consuming hobby for a few weeks, with overlap into the next few years. Seeing the whole design process was very crucial and important to me.

How does it work?
- We will invite you to It's teachable. It will contain a bunch of our Vídeos et autres Ressources.
- Go through the course at your own pace. Go back to topics, ship.
- Feel free to ask questions and we'll answer them at the next live Q&A. You can find the recording in Teachable.
- Vous pouvez Upgrade to the full training version at any time. We'll give you a discount equal to the amount you paid for Strategic Design: self-study.
- Access is guaranteed for 1 year. After that you will still have access to the materials as long as we pay Teachable. It won't be forever, and we have no plans to cancel it today.
Let me know about terms for english-speaking!
Currently we organise all trainings only for czech-speaking audience. If you're interested, leave your e-mail and we'll let you know once we set up the terms for english-speaking.
Your email address
How do we work with your personal data? Take a look here.
Let me know about terms for english-speaking!
Currently we organise all trainings only for czech-speaking audience. If you're interested, leave your e-mail and we'll let you know once we set up the terms and self-study courses for english-speaking.
Your e-mail address
How do we care about your personal data? Take a look here.